New Venture Creation: Entrepreneurship for the 21st Century (Irwin Management)

  • ISBN-13: 9780077862480
  • Author: Stephen Spinelli
  • Publisher: McGraw-Hill Education
  • Publication date: 2015-01-27
  • Edition: 10
  • Language: English
  • Pages: 512
  • $183.82

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New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way – through text, case studies, and hands-on exercises – to help readers compress their learning curves, reduce their ultimate risk and pain, and allow them to gain more from their subsequent entrepreneurial experiences.

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